Have you been afraid to use white in your home? Today’s guest is the amazing Chrissie Rucker, founder of The White Company, who is here to share how white is both versatile and beautiful, along with the ways that you can approach using it in your home!
Chrissie founded The White Company in 1994. Today the company, which began life as a small mail-order business, is one of the UK’s most loved and trusted lifestyle brands. With more than 60 stores in the UK and Ireland, along with worldwide ecommerce, it specializes in a wide range of beautiful pieces for your home and family, predominantly in white.
Chrissie grew up in Kent and left school at 16 to study couture and design in London. Her working life began at the age of 18, working for magazines including Harpers & Queen, Brides, GQ, and Vogue, as well as holding a PR role at Clarins.
Renowned for her meticulous attention to detail when creating products, Chrissie believes passionately that, “every single piece we design must stand the test of time and be used and loved for many years to come.”
In this episode, Chrissie discusses the journey she took to start her company and she shares about her two books, which both really show how using white in your home isn’t “drab” or “too fragile” – it’s actually interesting! Even if you like using color, you can also use white, and you’re going to want to hear all the great things that Chrissie reveals in this episode.
Chrissie’s latest book published by Harper Collins, The Art of Living with White: A Year of Inspiration is available now! I loved it so much, and I really want to help you use white in your home. If it’s something you’ve been thinking about doing, I am giving away copies of the book in a special giveaway. All you have to do is subscribe to this podcast, Welcome Home to the Suburbs, and rate and review it on your favorite podcast app. Send us a screenshot of your review, to email@example.com and we’ll be selecting 5 winners to receive a copy of this beautiful book by Chrissie!
Want a fun way to level up your home quickly?? My accessory course is here for you! In this course I reveal my secrets, tips and tricks in a simple video course that’s broken up into modules. This will give you the resources, solutions, and really quick wins at an affordable price – all with direction from me. To grab it you can go to my website at https://jillkalmaninteriors.com/, or click the link in my Instagram bio, at https://www.instagram.com/jillkalmaninteriors/.
I’m excited to announce that I have the perfect service for you called R.O.O.M (which stands for “Remove the Overwhelm and Overcome the Move One Room at a Time”). With this service you can tackle one room, or you can tackle 9. This result-driven digital service is available in bundles, and I want to meet you where you are in your purchasing path to buy things are get your home furnished beautifully. If you think you’re overwhelmed and need some customized guidance from a pro, R.O.O.M is for you! For more details and to get started, reach out to me on my website at https://jillkalmaninteriors.com/ or DM me on Instagram, http://instagram.com/jillkalmaninteriors.
As mentioned at the end of this episode, you can also go to https://jillkalmaninteriors.com/ to my great new Room Planner freebie that I have for
you! Did you know that I was recently featured in Women Who Podcast Magazine? You can check out the article here!
I’m proud to announce that Welcome Home to the Suburbs has been listed in Feedspot’s Top 25 Moving Podcasts You Must Follow in 2021! To view the entire list of shows featured, visit https://blog.feedspot.com/moving_podcasts/
Things you will learn in this episode:
- What inspired Chrissie to start her business, and the moment she realized she could really make it successful
- Why she believes that white has so much more dimension than most people realize
- How white isn’t as difficult to use or look after in the home you may think
- The three whites that Chrissie really loves using
- Common misconceptions and where people are getting it wrong about white
- An important discovery that Chrissie made about styling a home that she made while building her business
- Our tips and thoughts for using white through the holiday season and what The White Company has to offer for this time of year (and beyond)